The Apprentice

The Apprentice

For those you who didn’t already know our brand and our CEO were on the hit BBC one show “The Apprentice”. Daniel was one of 16 candidates battling it out over 10 weeks to receive investment from billionaire business man Lord Sugar.

Unfortunately, Daniel, and Revival Shots, narrowly missed out on a place in the final. Over the course of the competition Daniel consistently preformed to the highest standard, topping the sales ladder, driving creativity and leading from the front. After the 10 weeks both Revival Shots (UK brand) and the sister company Hangover Killers (international brand) were put to the grilling of the four interviewers. Whilst the business rose to the challenge one area that the interviewers were unable to move away from the “hangover cure” origins of the brand. As such they failed to appreciate the diversity of the consumers and markets for the rehydration, vitamins & minerals content. We all know that our products promote recovery for work, play and party….guess they didn’t get the memo!

Now that the show has concluded we are still pushing forward with our plans and 2019 looks set to be a massive year at Revival Shots HQ. We will be making more of our re-hydrating sticks as well as many more new exciting products!

Stay tuned 😉